Prince Harry and Meghan Markle have told their story in all the wrong ways, a PR expert claimed.
The Duke and Duchess of Sussex have had a busy month, releasing their debut Netflix series, publishing Harry's memoir, and taking part in a barrage of tell-all interviews blasting the Royal Family.
But PR expert and Go Up CEO Edward Coram James says the pair have made a major misstep after failing to "get their story straight".
READ MORE: Prince Harry claims 'someone inside Palace had it in for Meghan' in memoir bombshell
"A lot of the strategy that they have been rolling out is 101 of what not to do," Coram James told the Daily Star.
"The difficulty and the error in what they’ve done is very plain for people to see.
"They have said, very publicly, things like: 'We are doing this because we just want a quiet life.'
"But you don’t look for peace while declaring war."
The first of Harry and Meghan's bombshell interviews was in 2021 when the pair infamously sat down with Oprah Winfrey and unleashed an initial batch of claims against their royal relatives, including that a senior member of the Firm had made inappropriate comments about the colour of Archie's skin before he was born.
Prince Harry shows off 'fixed' necklace that 'William broke in dog bowl fight'
But in recent interviews the Prince said he and Meghan have never accused the royals of racism, prompting some critics to accuse the duo of contradicting themselves.
Harry also recently went solo for a series of sit-down interviews with 60 Minutes' Anderson Cooper and Tom Bradby for ITV's Harry: The Interview, which saw him express his desire to reconcile with his estranged family after several years of tension.
This, Coram James said, is another contradiction.
"Prince Harry and Meghan Markle have made a very large amount of noise," he added, "and in doing so have looked a bit insincere in their telling of the fact that what they want is a quiet life.
"The optics of that have created scepticism from the start.
"That is not helped by claims like, 'I want to reconcile with my family', while putting information out there that very clearly makes reconciliation incredibly difficult."
He added: "They didn’t get their story straight from the start, and that’s the number one thing you have to get right.
"The Sussexes have had a year to create this strategy and it’s just not very good. It’s a strategy devoid of a strategy and is being led by the Sussexes’ pure emotion."
Prince William, Kate Middleton, King Charles and Queen Consort Camilla all found themselves in the firing line both in Harry's recent interviews and in his memoir Spare, released on January 10.
One claim saw Harry allege he and William had become embroiled in a physical altercation after the Prince of Wales called Meghan Markle "rude" and "abrasive", which ended with William pushing his younger brother onto a dog bowl.
He also accused his stepmother of needing to "rehabilitate her image" after her affair with King Charles.
"She was the villain, she was the third person in their marriage. She needed to rehabilitate her image," Harry said.
"With a family built on hierarchy, and with her, on the way to being Queen consort, there was going to be people or bodies left in the street because of that."
For the latest breaking news from the Royal Family and stories from the Daily Star, sign up for our newsletter by clicking here.
Rumour Prince Harry greeted Queen before snorting cocaine resurfaces after book launch
Prince Harry 'doesn't have a chance' at reconciliation as royal relations now 'toxic'
Prince Harry made Queen laugh with joke about going bald in their last ever conversation
Kate Middleton 'demanded Meghan's bridesmaid dresses be remade' four days before wedding
Source: Read Full Article